IMARC Group, a leading market research company, has recently released a report titled “Video Analytics Market Report by Component (Software, Services), Deployment Type (On-Premises, Cloud), Application (Incident Detection, Intrusion Management, People/Crowd Counting, Traffic Monitoring, Automatic Number Plate Recognition, Facial Recognition, and Others), Architecture Type (Edge-Based, Server-Based), Organization Size (Small and Medium Enterprise, Large Enterprise), End User (BFSI, Retail, Critical Infrastructure, Traffic Management, Transportation and Logistics, Hospitality and Entertainment, Defense and Security, and Others), and Region 2025-2033”. The study provides a detailed analysis of the industry, including the global video analytics market trends, share, size, and industry trends forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
The global video analytics market size reached USD 8.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 31.0 Billion by 2033, exhibiting a growth rate (CAGR) of 15.4% during 2025-2033.
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Video Analytics Market Trends
The video analytics market is set for major change, driven by new trends. By 2024, the need for real-time data will grow. Businesses will want to act quickly and make decisions based on live data. Cloud solutions will make video analytics tools more accessible. This will allow businesses to grow without heavy on-site infrastructure.
Moreover, the focus on data privacy will push vendors to strengthen security. They will ensure video data is handled properly. The demand for easy-to-use tools and customizable dashboards will rise. This will allow non-technical users to benefit from video analytics.
As these trends develop, more sectors will adopt video analytics. This will spur innovation and improve video surveillance systems.
Increasing Demand for Security and Surveillance Solutions
The video analytics market is growing fast. This growth is due to the rising need for better security in many sectors. With safety concerns rising, organizations are investing in advanced surveillance to protect their assets, employees, and customers.
By 2024, using video analytics in security systems will likely become common. This allows businesses to spot suspicious activities and threats in real time. It makes security more proactive and effective. The growth of smart cities is also boosting demand for video analytics. Cities want to use smart systems to monitor public areas.
These systems use AI and machine learning to improve threat detection and reduce false alarms. This makes them appealing to industries like retail, transportation, and critical infrastructure.
Growth of AI and Machine Learning Integration
AI and machine learning are revolutionizing video analytics. This shift is boosting demand. Businesses now need these technologies to turn video data into insights. By 2024, AI will allow video systems to predict behavior and trends. This is based on past data. It helps companies improve operations, customer experiences,
and safety. For example, retail stores can analyze customer behavior and foot traffic. They can also identify busy times. This allows for better marketing and staffing decisions.
Furthermore, automation cuts down on manual work, improving efficiency. As AI advances, the need for advanced video analytics will rise. This will lead to more investment and innovation.
Expanding Applications Across Industries
Video analytics is growing rapidly across many industries. It started in security but is now used in healthcare, transportation, retail, and sports. By 2024, more businesses will see its benefits for operations, customer engagement, and efficiency. For example, in healthcare, it monitors patient behavior and safety.
In transportation, it analyzes traffic to improve systems. Retailers use it to understand customer preferences and enhance layouts. Sports teams analyze performance and engage fans with it. This trend sparks innovation, pushing vendors to create tailored solutions. As more organizations see the benefits, the market will grow, with new and improved applications.
Video Analytics Market Report Segmentation:
By Component:
· Software
· Services
Software represented the largest segment due to its versatility in integrating with existing systems and providing advanced analytics capabilities crucial for operational insights and decision-making.
By Deployment Type:
· On-Premises
· Cloud
On-Premise represented the largest segment primarily because it offers greater control over data security and compliance, which is critical in sectors like finance and healthcare where data privacy regulations are stringent.
By Application:
· Incident Detection
· Intrusion Management
· People/Crowd Counting
· Traffic Monitoring
· Automatic Number Plate Recognition
· Facial Recognition
· Others
Intrusion Management represented the largest segment owing to its essential role in detecting and mitigating security breaches, thus addressing the increasing need for robust security measures across various industries.
By Architecture Type:
· Edge-Based
· Server-Based
Edge-based represented the largest segment due to its capability to process data closer to the source, reducing latency and bandwidth usage, which is particularly advantageous in applications requiring real-time analytics such as IoT and smart cities.
By Organization Size:
· Small and Medium Enterprise
· Large Enterprise
Large Enterprises represented the largest segment because they have the resources to invest in comprehensive video analytics solutions that support complex operations and large-scale deployments across multiple locations.
By End User:
· BFSI
· Retail
· Critical Infrastructure
· Traffic Management
· Transportation and Logistics
· Hospitality and Entertainment
· Defense and Security
· Others
Retail represented the largest segment as retail environments benefit significantly from video analytics for enhancing store operations, optimizing customer experiences, and preventing theft and fraud.
Regional Insights:
· North America
· Asia Pacific
· Europe
· Latin America
· Middle East and Africa
North America was the largest market primarily driven by early adoption of advanced technologies, stringent regulatory frameworks promoting security solutions, and high investments in smart city projects and infrastructure development.
Competitive Landscape with Key Players:
The competitive landscape of the video analytics market size has been studied in the report with the detailed profiles of the key players operating in the market.
Some of These Key Players Include:
· Agent Video Intelligence Ltd.
· AllGoVision Technologies Pvt. Ltd.
· Aventura Technologies, Inc.
· Avigilon Corporation (Motorola Solutions)
· Axis Communications AB (Canon Inc.)
· Cisco Systems, Inc.
· Gorilla Technology Inc. (Gorilla Science & Technology Holding Inc.)
· Honeywell International Inc.
· IBM
· IntelliVision Technologies Corp. (Nortek Security & Control LLC)
· Intelligent Security Systems Corporation
· KiwiSecurity Software GmbH
· PureTech Systems Inc. (FLIR Systems)
· Qognify Inc.
· Verint Systems, Inc.
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Key Highlights of the Report:
· Market Performance (2018-2023)
· Market Outlook (2024-2032)
· Market Trends
· Market Drivers and Success Factors
· Impact of COVID-19
· Value Chain Analysis
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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