Happiness Tuesdays
Rights & Freedom
Building Schools In Africa
Recently two influencers that I have followed for a long time in the digital marketing space got married.
Both of them are what I would call serial entrepreneurs. They both also have a deep belief in bettering the world with their dollars.
They did something VERY unconventional for their wedding, all with the goal of raising money for building schools in Kenya through a charitable organization called “Village Impact.” They believe so strongly in the right to education that they used their wedding as a catalyst for change.
Their story is so unconventional that they even got featured in People Magazine. What they did is they sold tickets to their wedding. In lieu of a gift they asked their guests to purchase a ticket to the wedding for around $57 - this would help to cover the cost of the meal. There was also a premium package available for purchase for closer to $1000.
The goal was that once the wedding expenses were covered, all additional proceeds would go towards classrooms in Kenya.
Not only did they sell tickets, but they also had other fundraising events at the wedding such as a silent auction.
In total, they raised over $100,000 for Village Impact! What a unique idea! They were definitely met with some hate over selling tickets to their wedding and they were also met with some interest and intrigue. Overall, I would say that their venture was a success if you look at it from the perspective of helping others. Their donation will allow so many children in Kenya to access education - something that we take for granted here in North America.
What do you think? Are you into unconventional ways to support causes you care about?