Why do people brag? | Irene Scopelliti | TEDxSquareMile

Why do people brag online? Are they trying to make us jealous, or are they simply insecure?

Irene is a senior lecturer in marketing at Cass Business School, with research interests in consumer psychology, judgement and decision making. Her research has been reported on by major news organisations such as BBC News, the New York Times, Forbes Magazine and the Huffington Post.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx