Unlocking the Power of Communication: The Mission and Impact of Bjorem Speech®

For many children, learning to speak clearly doesn’t come easily. Struggles with pronunciation, articulation, and motor planning can make everyday communication a daunting challenge. In these moments, the role of targeted and well-designed support becomes essential—and that’s where Bjorem Speech® shines.

Founded by speech-language pathologist Jennie Bjorem, Bjorem Speech® is a trusted provider of innovative resources designed to make speech development more accessible, engaging, and effective. The company focuses on delivering high-quality tools for pediatric speech sound disorders, particularly Childhood Apraxia of Speech (CAS), articulation delays, and phonological processing issues.

At its core, Bjorem Speech® empowers children to find their voice—literally and figuratively—through resources that blend creativity with research-backed strategies.

🧠 The Vision Behind Bjorem Speech®

Bjorem Speech® was born from a practical understanding of what clinicians and children truly need in a therapy setting. Jennie Bjorem, with over 20 years of experience in the field, recognized that many traditional tools lacked visual appeal, clinical flexibility, or child-friendly design. She set out to change that—developing a line of materials that reflects real-world therapy needs while staying rooted in evidence-based practice.

What sets the brand apart is its laser focus on visual learning and child-centered engagement. Every resource is thoughtfully crafted to support language development in a way that’s accessible, inclusive, and enjoyable for kids across age ranges and ability levels.

🎨 Designed for Kids, Backed by Science

The beauty of Bjorem Speech® resources lies in their simplicity and visual strength. While the materials may look playful, each one is grounded in key principles of speech therapy and motor learning. This balance ensures that children are not only entertained during sessions but also steadily progressing toward their communication goals.

Here’s what makes the materials so effective:

• 🧸 Friendly, Relatable Visuals: Illustrated characters and concepts are designed to resonate with children. They help establish a connection between abstract speech sounds and concrete, visual cues.
• 💬 Functional Language Cues: Tools like the Speech Sound Cues Deck translate phonemes into understandable concepts (e.g., “Snake Sound” for /s/), helping children remember and replicate sounds more easily.
• 🧍‍♀️ Whole-Child Approach: Materials often include visual supports, motor prompts, and interactive elements, ensuring they cater to diverse learning styles and developmental needs.
• 🌍 Diverse Representation: Bjorem Speech® materials feature characters of various skin tones, backgrounds, and family dynamics to reflect the real-world communities therapists work in.

This thoughtful design approach helps build trust, enthusiasm, and motivation during therapy.

🛠️ Tools That Support Every Step of Therapy

Bjorem Speech® offers a wide selection of tools for both assessment and intervention, allowing clinicians to support children through every phase of their speech journey.

• 📝 Oral Motor Assessment Cards: These dual-language cards (available in English and Spanish) guide therapists through oral structure evaluations in a child-friendly format. Visual cues and therapist notes make them easy to use and understand.
• 🗂️ Speech Sound Cue Cards: These are the brand’s signature product. Each card uses imaginative artwork and targeted cues to help children connect speech sounds with motor movements and meaning.
• 📥 Digital Downloads: The subscription-based download library offers over 100 therapy materials in PDF format, covering topics from multisyllabic word production to narrative building and minimal pairs.
• 🧑‍🏫 Professional Development via BjoremU: The company also supports SLPs with online learning modules on everything from Apraxia of Speech to treatment planning and cue integration. Clinicians can earn PDHs while enhancing their practice.

Each of these tools serves a specific purpose, yet they are flexible enough to be used across different populations, therapy models, and age groups.

👨‍👩‍👧‍👦 A Resource for Families, Educators, and Therapists

Although Bjorem Speech® is built with clinicians in mind, its materials are also highly accessible for parents, caregivers, and teachers. This is especially important because the success of therapy doesn’t end in the clinic—it extends into homes, schools, and communities.

• 👨‍👩‍👧 Parent-Friendly Design: Materials often include simple explanations and tips, making them easy to use for home practice without requiring advanced training.
• 🏫 Classroom Use: Teachers and aides can use visual cues, sound posters, and printed supports in the classroom to help students generalize speech goals.
• 💻 Teletherapy Compatibility: All digital tools are optimized for screen sharing or at-home access, supporting consistency in therapy regardless of location.

By empowering the people around the child, Bjorem Speech® promotes a collaborative and holistic approach to communication development.

🌐 Bridging Gaps in Speech Pathology

The field of speech pathology is broad, evolving, and increasingly diverse in its service delivery methods. From private practices and schools to hospitals and virtual therapy sessions, clinicians need tools that are adaptable and evidence-informed. Bjorem Speech® bridges these gaps by offering materials that can be used across all therapy environments.

• 🧭 Consistency Across Contexts: The same cueing system and character design are used throughout various resources, helping children transfer skills from one setting to another.
• 📊 Outcome-Oriented: Materials are developed to support measurable progress and data collection, ensuring that therapy remains goal-focused.
• 🧰 Therapy Approach Agnostic: Whether you use a phonological cycles approach, DTTC, or traditional articulation therapy, Bjorem Speech® tools work alongside your chosen framework.

This adaptability has made Bjorem Speech® a favorite among therapists who need dependable, flexible materials they can trust.

🔗 Supporting Communication Through Speech Therapy

As children grow and interact with the world, their ability to express themselves shapes their relationships, learning, and self-esteem. Speech therapy plays a vital role in helping them overcome obstacles and build the foundation for lifelong communication. Bjorem Speech® provides the visual, verbal, and conceptual support children need to make meaningful progress.

Its commitment to making therapy joyful, inclusive, and evidence-based positions the company as a valuable ally in the lives of children with speech sound disorders. The tools serve not only to teach sounds—but to unlock confidence, connection, and clarity.

🚀 Looking to the Future

Bjorem Speech® is continuously expanding its offerings based on therapist feedback, clinical trends, and user needs. New decks, activities, and training programs are frequently added, all developed with the same thoughtful care that defines the brand.

• 🆕 Emerging Products: From narrative development tools to complex sound sets and specialized cue decks, the product line evolves alongside client and therapist needs.
• 🔄 Monthly Content Updates: Subscribers to the digital download library receive regular additions, keeping therapy fresh and aligned with best practices.
• 📢 Professional Voice in the Field: Jennie Bjorem continues to advocate for early intervention, awareness of CAS, and therapist empowerment through speaking events and online education.

This dedication to evolution ensures that the brand remains a leader in pediatric communication support for years to come.

🎯 Final Thoughts

Bjorem Speech® is more than a collection of therapy materials—it's a movement toward more inclusive, engaging, and effective speech intervention. Through expertly crafted cue cards, assessments, and educational programs, the company helps children speak with clarity and confidence.

The resources offered are not just tools—they are bridges to understanding, confidence, and connection. Whether you’re an SLP looking to elevate your practice, a parent supporting your child at home, or a teacher building speech into your classroom, Bjorem Speech® provides everything you need to foster communication success.