Importance of Instagram

In this article, we will share some tips on finding Instagram content ideas, so let us start. To help you get over the wall, here are 30 Instagram content ideas that are easily customizable to your brand. You can try creating these content ideas using free Instagram post creators, as well as DIY design tools, and see your online brand get higher engagement, and eventually, better bottom lines.

Great Instagram post ideas market your brand and keep your followers engaged - all while giving them something they cannot help but share with others. Use some of these Instagram post ideas in conjunction with your other social channels, and save some time by using Hootsuite. This Instagram post idea will require a little bit more work than some others, but influencer marketing is a good way to grow your brand by leaning on the power of social proof. Directly crowdsourcing posts and engaging your followers is an excellent, simple way to generate content for your brand's Instagram feed.

Sharing content that features your products in all of their glory, will naturally help drive sales and advertise your business on Instagram. Live videos are another post type that can help increase Instagram engagement with your followers. You can also repost a live video on your Stories afterward, giving you extra content with a lot of social proof.

If you are looking to share a story, longer videos can help you deliver the message in a more structured manner. You can also publish a video of your live stream on your Stories after it is finished -- that way, it can serve as extra content and social proof. Live videos look authentic, and users can engage with you live (followers will be alerted when you are going live).

While you might post just one or two images or videos on your Instagram feed each day, Stories allow us marketers to get behind the scenes and share more live, less-polished content. Instagram Stories enable brands to publish more organic content compared to the stuff posted on the brand's Instagram feed.

How to Use Instagram Stories

Using Instagram Stories also gives you a way to customize your brand's Stories highlight reel across their profiles. If you are really struggling with ideas, you could also use their Instagram Stories to remind followers about some of your older Instagram posts. Stories are an awesome opportunity to grab the attention of your followers, as well as reroute them back to your site or another social page.

Check out other ideas on what you can post on Instagram Stories to help make your behind-the-scenes content stand out. In this blog post, we tried to outline a few simple Instagram video ideas you can implement in your own account today. Not only can you share whatever messages you would like to share through an intentional Instagram video strategy - you can do so in more than one location, too, and repurpose your creativity and ideas.

You can repost quotes from your favorite celebrities, and business people, or even create your own inspiring and relatable quotes for your audience. To make your quotes posts more dynamic, you can make a video using soothing, inspiring music as well as an animated text. You can use stock photos or videos for posts where text needs to do the talking: Think in-depth captions, customer reviews, sales pitches, or sharing favorite quotes.