What are the benefits of having the marketing cloud admin certification?

The Marketing Cloud Admin certification is the industry-recognized credential for administrators of Salesforce Marketing Cloud. The credential validates an individual’s ability to successfully administer a Salesforce Marketing Cloud instance, including configuring and managing user security, building and managing templates, creating and managing campaigns, importing and exporting data, and troubleshooting errors.

The benefits of having the Marketing Cloud Admin certification are many. For starters, certified administrators are in high demand by employers. They are also better equipped to handle the complex task of administering a Salesforce Marketing Cloud instance. In addition, certified administrators have access to exclusive resources from Salesforce, including training and support.