A Minimum Viable Product (MVP) is the simplest version of a product that includes just enough features to validate an idea, gather user feedback, and test the market with minimal cost and effort. In contrast, a Minimum Marketable Product (MMP) goes one step further— it is a more refined version that not only works but also delivers enough value to be marketed, sold, and adopted by a larger audience.
In simple terms, MVP vs MMP can be understood as “testing viability vs ensuring market readiness.” An MVP helps startups learn quickly, while an MMP ensures the product is polished enough to generate revenue and customer satisfaction.
Conclusion: Both Minimum Viable Product and Minimum Marketable Product are crucial stages of product development.
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