As indicated in the latest market research report published by IMARC Group, titled "India Anti-Aging Market Report by Demography (Age Group, Gender, Income), Industry (Skin Care Industry, Hair Care Industry, Dental Care Industry), Product Type (Anti-wrinkle Products, Anti-pigmentation Products, Sunscreen Products, Hair Care Products), Device and Technology (Microdermabrasion Devices, Aesthetic Energy Devices), and Region 2025-2033," the report presents a thorough review featuring the India anti-aging market growth, share, trends, and research of the industry.
Market Size & Future Growth Potential:
The anti aging market size in india reached USD 2.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 4.0 Billion by 2033, exhibiting a growth rate (CAGR) of 5.50% during 2025-2033.
India Anti-Aging Market Trends:
The anti-aging industry in India is in a transition phase where the focus is moving beyond anti-aging creams to a science-backed holistic approach to longevity. One of the trends that is emerging in the Indian anti-aging market is increased consumer shift towards preventative measures. More recently, an older demographic of late-twenties and thirty-somethings is emerging in the anti-ageing consumer space. This trend has also coincided with an increased uptake of cosmeceuticals (products that lie at the intersection of cosmetics and pharmaceuticals as they are formulated with high-potency and effective active ingredients including retinoids, peptides and encapsulated high-potency Vitamin C).
The dermatological space is digitizing rapidly, with companies needing to expand their online footprint due to the rise of online consulting with dermatologists, dermatology influencers rating products and with e-commerce shopping becoming the method of choice for research and buying of these products. The modern Indian consumer is educated and aware of the ingredients and wants to know the clinical studies behind the claims being made. There is an increasing level of interest in nutraceuticals and ingestible beauty products such as collagen supplements and antioxidants, which can be classified as beauty from within. The consumption of personalized products such as made-to-measure serums and skincare routines that incorporate genetic information and target specific skin needs is a natural evolution of the mass market approach.
Market Scope and Growth Factors:
With strong demographic, economic and social drivers, the India anti-aging product market is expected to register healthy growth over the forecast period. Increase in spending on premium and discretionary beauty and wellness products by the country's burgeoning middle and upper-middle classes, with rising disposable incomes, is one of the key driving factors. This has coincided with a historic demographic dividend, represented by large populations of young people, and increasing interest in personal appearance and aging. At the same time, extending life expectancy means that many health and wellness seeking consumers are elderly consumers who are interested in not only aesthetic enhancement of the appearance but also maintenance of the functional capacity of the body.
The consumer trend has been partly driven by continuous exposure through social media and the internet to global beauty standards, skincare routines and success stories, as well as the normalization and promotion of anti-aging procedures through similar channels. Urbanization is also key to the segment, since the strongest extrinsic aging agents such as pollution and stress are more popular in urban areas, leading urban customers to seek corrective and protective products. Another driver has been the increasing acceptance and use of aesthetic treatments such as botox, fillers and laser treatments, which have also become more accessible. The market growth has been helped by fast innovation of domestic and international brands that are launching products that are suited to Indian skin and climate, thus improving their performance.
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Recent News and Developments:
- L'Oréal Parisexpanded its Revitalift Clinical Range in 2024 with the launch of 1.5% Hyaluronic Acid Serum specifically tailored for Indian consumers, tested on local skin tones and formulated for humid climates
- Collagen-based supplementscaptured the largest market segment with a revenue share of 22.03% in 2024, reflecting growing consumer preference for ingestible beauty products
- Anti-wrinkle creamsmaintained market leadership with a 30.51% market share in 2024, driven by their affordability and accessibility for mass consumers
- Regenerative medicine technologiesincluding hormone replacement therapy, PRP therapy, and stem cell treatments for anti-aging are gaining traction with advanced MSC+ stem cell therapies becoming available in major Indian cities
- Moisturizers, creams, and lotionsdominated the India anti-aging product market in 2024, representing the most preferred product category among consumers
- Virtual reality beauty consultationsand targeted anti-aging solutions for men emerged as key innovation trends, expanding the market's demographic reach
- Beauty consciousnessamong India's population has reached unprecedented levels, with increased consumer demand for advanced skin and hair treatments driving significant growth in company valuations within the sector
Comprehensive Market Report Highlights & Segmentation Analysis:
Segmentation by Demography:
- Age Group
- Gender
- Income
Segmentation by Industry:
- Skin Care Industry
- Hair Care Industry
- Dental Care Industry
Segmentation by Product Type:
- Anti-wrinkle Products (Anti-wrinkle Cream, Botulinum Toxin A Injections, and Dermal Fillers)
- Anti-pigmentation Products (Anti-pigmentation Creams and Chemical Peels)
- Sunscreen Products
- Hair Care Products (Hair Color Products, Anti-hair Fall Products, and Hair Gain Products)
Segmentation by Device and Technology:
- Microdermabrasion Devices
- Aesthetic Energy Devices (Laser Devices, Intense Pulsed Light Devices, Radio Frequency Devices, and Ultrasound Devices)
Segmentation by Region:
- North India
- South India
- East India
- West India
Competitor Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
Key highlights of the Report:
- Historical Market Performance
- Future Market Projections
- Impact of COVID-19 on Market Dynamics
- Industry Competitive Analysis (Porter's Five Forces)
- Market Dynamics and Growth Drivers
- SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)
- Market Ecosystem and Value Creation Framework
- Competitive Positioning and Benchmarking Strategies
Major Advantages of the Report:
- This report provides market leaders and new entrants with accurate revenue estimates for the overall market and its key subsegments.
- Stakeholders can leverage this report to gain a deeper understanding of the competitive landscape, enabling them to strategically position their businesses and develop effective go-to-market strategies.
- The report provides stakeholders with valuable insights into the market dynamics, offering a comprehensive analysis of key drivers, restraints, challenges, and opportunities.
Why Choose IMARC Group:
- Extensive Industry Expertise
- Robust Research Methodology
- Insightful Data-Driven Analysis
- Precise Forecasting Capabilities
- Established Track Record of Success
- Reach with an Extensive Network
- Tailored Solutions to Meet Client Needs
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Note: Should you require specific information not included in the current report, we are pleased to offer customization options to meet your needs.
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