Loyverse Integration with Lazada Marketplace

Whether you’ve been running your store for many years or just recently started a small online business, reaching prospective customers and keeping the old ones is important. Successful retail marketing means meeting your customers where they are available. You will need to analyse your customers purchasing habits, patterns, and behaviours on an everyday basis by keeping track of their order history. Based on your products or services demand, keep your inventory updated to prevent under- or overstocking. Adapt your offerings to the online world to quickly and easily update customers on new items in stock.

Wondering about hiring a specialised team and organising a customised marketing campaign to perform all the above-discussed tasks? Loyverse integration with Lazada is the only answer to it, as this connection can automate complex business tasks and reduce human efforts, benefiting your online and offline businesses in numerous ways. Keep reading to learn how this integration proves beneficial and how you could integrate Loyverse and Lazada Marketplace.

What is the Lazada Marketplace?

Owned by Chinese e-commerce giant Alibaba, Lazada is a leading e-commerce platform in Southeast Asia that acts as a middleman between a seller and customers. Sellers can easily take advantage of their online business through this e-commerce gateway, which showcases their products to a large audience. The marketplace is presently available in Thailand, Indonesia, the Philippines, Vietnam, Singapore, and Malaysia. It is inevitable for businesses that are planning expansion in Southeast Asia.

Lazada Marketplace provides items in different categories like sports gear, automotive, fashion, electronics, home appliances, and baby care. It uses the easy-to-use tile format that gained popularity on social media. The marketplace provides a simpler shopping process by allowing customers to add their favourite products to their shopping cart and pay via different methods. This online platform runs 24 hours a day, 7 days a week. Thus, you can operate it anytime and anywhere. It can widen your customers’ reach and provide opportunities for national and foreign sales.

What is Loyverse?

Loyverse is a free cloud-based POS and inventory management software founded in 2014 for salons, restaurants, and small retail establishments. Whether you own a single or multiple stores, this powerful POS can help you seamlessly run your business by converting your tablet or smartphone into an easy-to-use POS. It allows users to easily manage sales and inventory, get sales analysis reports, build a new customer base, and engage the existing ones for more sales and increased business revenue.

Loyverse POS allows users to manage multiple stores under a single account and keep track of all inventories, sales, consumers, and staff in one place. Moreover, by tracking and monitoring the sales performance of each employee, business owners and managers can make more informed decisions. The sales analytics report can be accessed anywhere and anytime to determine the best-selling products, access sales history, and transfer sales data to spreadsheets.

Other special Loyverse features include accounting integration, barcode recognition, ticket/barcode scanning, retail inventory management, payment processing, transaction history, loyalty programmes, and multi-store management.

Lazada and Loyverse POS Integration

If you use Loyverse and Lazada Marketplace, then no strategy could prove more beneficial than the Lazada Loyverse integration, which automates several processes. It works on a two-way principle of integration that facilitates the transfer of information from your Loyverse point-of-sale system to Lazada. It also enables the downloading of Lazada orders into your free POS system.

You can combine and effectively manage the online and offline store operations with Loyverse POS and Lazada Marketplace integration. It is a completely automated process with no manual intervention required, thereby reducing the possibility of human errors and eliminating the investment in correcting those manual errors.

It may sound simple, but it is true that customers are more likely to purchase your products and become your local shoppers if they have a better shopping experience with you than with your competitors. Thus, you must emphasise meeting and exceeding their expectations. The integration process eases this task by tracking sales history and analysing customers’ shopping patterns. It syncs Lazada order information, sales, inventory, and product stock and prices.

Benefits of Integrating Loyverse and Lazada Marketplace

Loyverse integration with Lazada is an ideal solution to get an edge over competitors with less effort and investment. There are multiple reasons that can make you combine these two platforms to succeed. Let’s get a glimpse of some of these important reasons:

1. Sync product prices and stock from your Loyverse POS to Lazada Marketplace.
2. Sync selected or all products from Loyverse POS to Lazada.
3. Sync inventory for accurate inventory management and to prevent overselling.
4. Sync order details and customer information from Lazada Marketplace to Loyverse.
5. Save time, costly errors, and valuable resources by automating operations and reducing manual work.
6. Implementing and managing the automated process doesn’t require any programming skills.
7. Getting updated sales analytics reports helps in making the appropriate changes to the stock or inventory.
8. Providing updated product details to customers and delivering their products on time improves customer satisfaction.
9. Increased customer satisfaction, saved time and money, and improved business operations eventually boost productivity and provide a better return on investment.

How do I integrate Lazada Marketplace and Loyverse?

Sync data and automate business operations with SKUPlugs solutions, which provide Loyverse Lazada integration and the connection of other point-of-sale systems or web services. This is a configurable and pre-built integration solution that helps you get streamlined integration by connecting and configuring both platforms according to your requirements and setting the specified syncing rules. The professional support experts will provide you with detailed insight into your business, sales performance, and customer base.

Original Source: Loyverse Lazada integration