This week on The Journey, Morgan DeBaun dives into the world of event and conference businesses, exposing how Blavity has created consistent success with the annual AfroTech conference.
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In this episode:
00:00 Introduction to the Journey Podcast
00:27 Blavity's First Conference: EmpowerHer
03:29 The Birth of AfroTech
05:32 Curating Successful Conferences
08:21 Building a Conference Budget
13:54 Choosing the Right Themes
16:17 Future Trends and Vision
21:08 Successful Event Examples
24:16 Final Tips and Conclusion
In the episode, Morgan shares what it takes to develop impactful event and conference business, and how they can go wrong. She opens up about the inherent risks in running conferences and the lessons learned from Blavity’s first in-person event, EmpowerHer.
Morgan emphasizes the importance of curating speakers, staying ahead of trends, and partnering with clients to develop highly valuable events. She shares examples of how AfroTech and other conferences have stayed relevant and innovative, while other event businesses fail to keep up with trends.
If you’re interested in finding your own success in the events and conference space, this episode is a must-listen. Want to learn more from Morgan? Sign up for WorkSmart Pro through Patreon where Morgan will be discussing events and conference businesses this month!
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Produced by MicMoguls.
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